Thursday, July 24, 2014
  • TTWN HD-Hybrid

    Leveraging the bandwidth and speed of HD Radio in-market and the freedom of Internet coverage everywhere else for the best possible user experience, TTWN HD-Hybrid delivers content to your device anywhere! Read More
  • Best In Class

    Total Traffic & Weather Network is the leading provider of traffic, transit and weather information in the United States measured by customers and audience, reaching over 170 million users each month. TTWN provides content to its affiliate partners at over 2,000+ radio stations, over 200 television stations as well as on the Internet, mobile devices and in-dash applications. TTWN reaches more consumers and more audience than any other traffic provider in the industry. Read More
  • Advertise with TOTAL

    TTWN programming is “appointment listening” – listeners seek it out on the radio dial. There’s no clutter to compete with – listeners want the information we’re providing, and messages are embedded inside the traffic or news content. 84% of all drivers report AM/FM radio is their primary source of entertainment while driving. Read More
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Traffic + Weather BringsYour Business & ConsumersTogether 

 

Total Traffic & Weather Network sponsorships reach the largest, most exclusive and highest quality audience in traffic media.

TTWN reaches over 170 million people monthly across 200 MSA markets, including 96 of the top 100 markets.
 
 

Our Traffic and Weather programming is “appointment listening” – listeners seek it out on the radio dial.  There’s no clutter to compete with – listeners want the information we’re providing, and messages are embedded right in the report. 
 

 

TTWN’s 15 and 10 second sponsorships (within local radio content) offer advertisers the ability to impact consumers not just at decision point, but with the most relevant message as well

 

 

 

TTWN Advantages

Reach: TTWN reports on nine of the top 10 station groups in the US (over 170 radio station groups in total), providing close to 90% reach of most demos each month

Flexibility: Live read sponsorships allow an advertiser to be more relevant to consumers. Run copy based on day-part, day, format, weather conditions. In addition, pre-records allow advertisers to air their own produced creative

Ease: Purchase one to 200+ markets through a single point of contact. TTWN has completely merged the Clear Channel traffic inventory with the former Metro Traffic so all TTWN sellers can offer advertisers on a single or multi market basis, and a cross platform opportunity 

Connection: Connect with consumers when they seek out daily content and decisions are being made. Traffic, news and weather are the most popular programming elements outside of music*

 

 

Total Traffic - Android App Total Traffic - iOS App

CFN13 chopper

Total Traffic Network is the largest supplier of ENG traffic reporting services in the world.  Our fleet of company owned Robinson 44 helicopters gather traffic data in major cities across the USA. Each is outfitted with top of the line ENG gear providing live video of breaking news and traffic to radio and Television stations.

 

 

The TOTAL picture

  • Radio Partners
  • TV Partners
  • Navigation Partners
  • Advertisers